{"id":718,"date":"2018-06-03T10:00:42","date_gmt":"2018-06-03T08:00:42","guid":{"rendered":"http:\/\/solkes.com\/?p=718"},"modified":"2020-11-29T22:06:53","modified_gmt":"2020-11-29T20:06:53","slug":"wwb-bank-colombias-development-motor","status":"publish","type":"post","link":"https:\/\/solkes.com\/en\/leaving-a-mark\/2018\/06\/wwb-bank-colombias-development-motor\/","title":{"rendered":"WWB Bank: Colombia\u2019s development motor"},"content":{"rendered":"

I<\/span>n 1980 the WWB Foundation in Colombia<\/span> <\/strong>started a project with the objective to incorporate the women who were head of the household and from scarce resources to the economic activity through credit.<\/p>\n

The WWB foundation<\/span><\/strong><\/h3>\n

After several decades of experience in business financing and strengthening of women and men from disadvantaged social sectors, in 2011 there is a new step for the new identity of the WWB Bank, a bank from Cali associated with the international network of Women\u2019s World Banking<\/a><\/span><\/strong>.<\/p>\n

\"\"<\/a>
Banco WWB \u00a9 Solkes<\/figcaption><\/figure>\n

Considering the expectation of access to financial products that have million freelancers, entrepreneurs and people who are engaged in some productive activity.<\/p>\n

\n

The time and sum of the experiences from other clients, are the inspiration and the base of the expertise of the WWB in the microcredit sector.<\/h4>\n<\/blockquote>\n

The WWB Bank facilitates money for the Colombians who are contributing to building the country, practical, timely and innovative products in the field of microcredit, savings and micro insurance. They are allowing to improve the quality of life of thousands of people and their families.<\/p>\n

Nowadays, the WWB bank has a network of 136 offices at nationally.<\/span><\/strong> It is present 26 departments and 545 municipalities of the country; it has partnerships with correspondent banks. They also own 18 correspondent banks, it has 13,000 pay points through agreements with Efecty and Baloto. Further more, it has with 200 commercial links that allows them to reach to remote populations.<\/p>\n

Within the short term expansion plan, it is projected the opening of more offices with a light and effective structures in order to reach more places within the country. This is how they are doing important investments<\/span><\/strong> for the development of new products and implementation of better technologies.<\/p>\n

\"\"<\/a>
Banco WWB \u00a9 Solkes<\/figcaption><\/figure>\n

 <\/p>\n

Why did we transition from being a foundation, to becoming a Bank?<\/span><\/strong><\/h3>\n

The impact of Savings:<\/span><\/strong> In the WWB Bank they are convinced that savings have a higher impact in the quality of life of the people than the microcredit. This constitutes an important capital for reaching our goals and the acquisition of a house or apartment and the creation and strengthening from the small and medium size enterprises that streamlines the generation of sustainable employment.<\/p>\n

In order to capture and manage the saving resources, it was necessary to have a bank license. A license like the one they acquired in 2011 and since then hand in hand with the WWB Colombian foundation.<\/span><\/strong><\/p>\n

\"\"<\/a>
Banco WWB \u00a9 Solkes<\/figcaption><\/figure>\n

They have focused to provide a labor for financial education to the Colombian entrepreneurs, with the means of promoting business growth, with the proper and prudent money management, the importance of saving and the insurance culture among others.<\/p>\n

Saving, credit and microinsurance products:<\/p>\n

Credit:<\/span><\/strong> Microcredits, I save \u201cYo Construyo\u201d and I save money while paying \u201cPagahorro\u201d.<\/p>\n

Savings:<\/span><\/strong> CDT, I Save \u201cYo Ahorro,\u201d I Save For \u201cYo Ahorro Para\u201d, Holiday Savings account \u201cCuenta La Natillera\u201d<\/p>\n

Insurance:<\/span><\/strong> I am insured \u201cVoy Seguro\u201d, My Family is Insured \u201cVoy Seguro Familia\u201d, and my house is insured \u201cVoy Seguro Hogar\u201d.<\/p>\n

Deposit products with social Character:<\/span><\/strong> With the CDT investments they support Colombia\u2019s entrepreneurs. They transform the investors money in quality of life for themselves and their families, while our customers get a very good return in their investment.<\/p>\n

Requirements to access the microcredit and fast disbursement:<\/strong><\/span>\u00a0Customers are freelancers, entrepreneurs and people who are engaged in various productive activities in different economic sectors. Normally, without access to traditional banking for lack of guarantees or requirements that these institutions oblige. So that\u2019s why the entrepreneurs choose them. They give credits in an agile manner and with a single requirement: a photocopy of the national identity card.<\/p>\n

\"\"<\/a>
Banco WWB \u00a9 Solkes<\/figcaption><\/figure>\n

People can go to any office of the bank or contact us without leaving their house or business through a toll free customer line: 018000515656. One of their analysts will be assigned to visit the potential client and do a personalize analysis of their surroundings.<\/span><\/strong> The same day the application is approved or within the next 24 hours, the disbursement of the money will be done. Loans are given to those from a minimum wage.<\/p>\n

Are micro entrepreneurs are responsible for paying their obligations?<\/span><\/strong><\/h3>\n

At the bank they work towards the creation of products that generate a great social and economic impact, since betting on providing conditions and facilities for customers to replace informal credit.<\/p>\n

\"\"<\/a>
Banco WWB \u00a9 Solkes<\/figcaption><\/figure>\n

As a result they will substantially reduce the financial cost of its obligations, will facilitate building a credit history, financial inclusion and advice to encourage a culture of saving and insurance.<\/p>\n

The challenge of the bank is to innovate in products and services focusing in supporting the growth of the population, who energize the economic landscape of the country by contributing 35% of share of GDP and creating jobs and strengthening entrepreneurship.<\/p>\n

T<\/span>here are no bad clients, but bad loans originated that being granted. \u00a0Loans that exceed the customer\u2019s payment capacity and will generate indebtedness and therefore poorly on the credit history. This excludes the financial system, forcing them to turn to informal credit with terrible implications it has.<\/span><\/strong> Banking micro finance does not compete with traditional credit but with informal credit schemes handled as the “drop by drop” or “pay day”<\/span><\/strong>, which instead of strengthening the businesses of micro entrepreneurs, it will leave them bankrupted.<\/p>\n","protected":false},"excerpt":{"rendered":"

In 1980 the WWB Foundation in Colombia started a project with the objective to incorporate the women who were head of the household and from scarce resources to the economic activity through credit. The WWB foundation After several decades of experience in business financing and strengthening of women and men from disadvantaged social sectors, in […]<\/p>\n","protected":false},"author":76,"featured_media":4322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[66],"tags":[713,801,820,757,1975],"class_list":["post-718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leaving-a-mark","tag-change-en","tag-colombia-en-2","tag-leaving-a-mark-en","tag-power-en","tag-web-en"],"acf":[],"yoast_head":"\nWWB Bank: Colombia\u2019s development motor - 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Estudi\u00f3 Comunicaci\u00f3n Social con \u00e9nfasis en Periodismo en la Pontificia Universidad Javeriana de Bogot\u00e1, Colombia. Desde muy joven sinti\u00f3 una profunda pasi\u00f3n por contar historias, explorar el mundo y dar voz a quienes no la tienen. Su compromiso con los Derechos Humanos ha sido una constante en su trayectoria, participando activamente en proyectos sociales desde temprana edad. Este inter\u00e9s se refleja en el enfoque editorial de Solkes, una revista que prioriza el periodismo independiente, la diversidad cultural y la profundidad narrativa. Laura naci\u00f3 en Bogot\u00e1, vivi\u00f3 tres a\u00f1os en Madrid, Espa\u00f1a, y desde el verano de 2010 reside en Alemania. Esta experiencia multicultural ha enriquecido su perspectiva y ha sido clave para la creaci\u00f3n de una revista triling\u00fce que trasciende fronteras y conecta a lectores de distintas partes del mundo. ******************************************************************************************* Founder and Editorial Director of Solkes Magazine She is a passionate journalist by vocation and training. She studied Mass Communication with an emphasis on Journalism at the Pontificia Universidad Javeriana in Bogot\u00e1, Colombia. From a young age, she was deeply motivated to tell stories, explore the world, and give a voice to those who often go unheard. Her commitment to Human Rights has been a constant throughout her career, actively participating in social projects since early on. This dedication is reflected in Solkes Magazine\u2019s editorial focus on independent journalism, cultural diversity, and in-depth storytelling. Born in Bogot\u00e1, Laura lived in Madrid, Spain for three years, and has been residing in Germany since the summer of 2010. This multicultural experience has enriched her perspective and played a key role in creating a trilingual magazine that transcends borders and connects readers from around the world. ******************************************************************************************* Gr\u00fcnderin und Chefredakteurin von Solkes Magazine Laura Viera ist eine leidenschaftliche Journalistin aus Berufung und Ausbildung. Sie hat Soziale Kommunikation mit Schwerpunkt Journalismus an der Pontificia Universidad Javeriana in Bogot\u00e1, Kolumbien, studiert. Schon in jungen Jahren war sie stark motiviert, Geschichten zu erz\u00e4hlen, die Welt zu erkunden und denen eine Stimme zu geben, die oft ungeh\u00f6rt bleiben. Ihr Engagement f\u00fcr Menschenrechte begleitet sie seit Beginn ihrer Laufbahn. Sie war von Anfang an aktiv an sozialen Projekten beteiligt. 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Estudi\u00f3 Comunicaci\u00f3n Social con \u00e9nfasis en Periodismo en la Pontificia Universidad Javeriana de Bogot\u00e1, Colombia. Desde muy joven sinti\u00f3 una profunda pasi\u00f3n por contar historias, explorar el mundo y dar voz a quienes no la tienen. Su compromiso con los Derechos Humanos ha sido una constante en su trayectoria, participando activamente en proyectos sociales desde temprana edad. Este inter\u00e9s se refleja en el enfoque editorial de Solkes, una revista que prioriza el periodismo independiente, la diversidad cultural y la profundidad narrativa. Laura naci\u00f3 en Bogot\u00e1, vivi\u00f3 tres a\u00f1os en Madrid, Espa\u00f1a, y desde el verano de 2010 reside en Alemania. Esta experiencia multicultural ha enriquecido su perspectiva y ha sido clave para la creaci\u00f3n de una revista triling\u00fce que trasciende fronteras y conecta a lectores de distintas partes del mundo. ******************************************************************************************* Founder and Editorial Director of Solkes Magazine She is a passionate journalist by vocation and training. She studied Mass Communication with an emphasis on Journalism at the Pontificia Universidad Javeriana in Bogot\u00e1, Colombia. From a young age, she was deeply motivated to tell stories, explore the world, and give a voice to those who often go unheard. Her commitment to Human Rights has been a constant throughout her career, actively participating in social projects since early on. This dedication is reflected in Solkes Magazine\u2019s editorial focus on independent journalism, cultural diversity, and in-depth storytelling. Born in Bogot\u00e1, Laura lived in Madrid, Spain for three years, and has been residing in Germany since the summer of 2010. This multicultural experience has enriched her perspective and played a key role in creating a trilingual magazine that transcends borders and connects readers from around the world. ******************************************************************************************* Gr\u00fcnderin und Chefredakteurin von Solkes Magazine Laura Viera ist eine leidenschaftliche Journalistin aus Berufung und Ausbildung. Sie hat Soziale Kommunikation mit Schwerpunkt Journalismus an der Pontificia Universidad Javeriana in Bogot\u00e1, Kolumbien, studiert. Schon in jungen Jahren war sie stark motiviert, Geschichten zu erz\u00e4hlen, die Welt zu erkunden und denen eine Stimme zu geben, die oft ungeh\u00f6rt bleiben. Ihr Engagement f\u00fcr Menschenrechte begleitet sie seit Beginn ihrer Laufbahn. Sie war von Anfang an aktiv an sozialen Projekten beteiligt. 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